The best-selling menu item returns on June 29
Atlanta, GA (Restaurant News Release) With fried chicken and waffles making an appearance on menus all over the country, Church’s Chicken® announced it will be bringing back by popular demand its delectable Chicken & Waffle Bites meal nationwide starting June 29, 2015. The unique pairing consists of three juicy, hand-battered, all-white meat Tender Strips® and five miniature maple-flavored Waffle Bites. When previously featured in 2014, Chicken & Waffle Bites were one of the most popular special menu items of the year for Church’s Chicken®. The brand expects an even bigger response this year.
“We’re proud to have been out in front of the Chicken & Waffles trend long before it made its way to other restaurants,” said Adam Tabachnikoff, Vice President of Marketing Activation and Product Development at Church’s Chicken®. “Where others are just starting to appreciate this sweet-and-savory flavor profile, Church’s® has been fine tuning our recipe to absolute perfection.”
One of the ways the quick-service chicken chain is delivering on that promise is through its long-standing “Have the Love™” commitment to quality. Each Chicken & Waffle Bites meal is made from top-quality ingredients, such as all-white meat chicken, waffles sprinkled with a buttery-sweet toffee, and the signature savory seasoning blend found in the brand’s beloved fried chicken batter.
Chicken & Waffle Bites will re-appear on Church’s Chicken® menus nationwide beginning June 29, 2015. It’s just one more way the restaurant is bringing “the love” to its loyal guests and chicken lovers everywhere. Chicken & Waffle Bites will available for a limited time at participating restaurants.
About Church’s Chicken®
Founded in San Antonio, TX in 1952 by George W. Church, Church’s Chicken® is one of the largest quick service restaurant chicken chains in the world. Church’s® specializes in Original and Spicy Chicken freshly prepared throughout the day in small batches that are hand-battered and double-breaded, Tender Strips®, sandwiches, honey-butter biscuits made from scratch and freshly baked, and classic, home-style sides all for a great value. Church’s® (along with its sister brand Texas Chicken® outside the Americas) has more than 1,650 locations in 23 countries and international territories and system-wide sales of more than $1 billion. For more information, visit www.churchs.com. Follow Church’s® on Facebook at www.facebook.com/churchschicken and Twitter at www.twitter.com/churchschicken.
Contact:
Kampi Chaleunsouk
866-252-1750, x102
Kampi@inklinkmarketing.com