Irvine, CA (Restaurant News Release) Baja Fresh Mexican Grill, the quick-casual fresh Mexican chain, announced the grand opening of its newest Baja Fresh in Niles, IL. The 2,100 square foot Baja Fresh is located at 8610 W. Golf Road, Niles, IL 60714. It is owned and operated by Jignesh Patel. Patel chose to open a Baja Fresh in Niles because of its prime location near the Golf Mill Shopping Center, one of the top shopping areas in the Chicago market. Along with his 5 years of previous ownership experience in the restaurant industry, Patel is excited about bringing this area a made-to-order restaurant with high quality food and service. “Baja Fresh’s casual and inviting dining environment, fresh and extraordinary tastes will offer menu items at a fraction of the cost of sit-down dining with no charge for service that usually comes with being waited on,” Patel states, “another important factor to choose Baja Fresh is the quick service without compromising the taste of our high quality food.” Brand President Charles Rink concluded by stating, “We are very happy to bring Baja Fresh back to Chicago in the Niles neighborhood. We congratulate Jignesh Patel on the opening of his Baja Fresh, and we look forward to the success of this restaurant and our partnership.”
The new restaurant encompasses Baja Fresh’s latest restaurant design, service and customizable menu. Customers will notice a distinctly new interior incorporating the use of natural wood, stone and warm colors, in addition to a more accommodating seating plan. Additionally, the menu is designed to incorporate more customization. First, guests select their choice of a signature Baja Fresh protein: fire-grilled fresh all white-meat chicken, steak, shrimp, Wahoo, or Pork Carnitas. Next they are offered a choice of a burrito, taco platter or salad with numerous different flavor and signature recipe styles, with the option to “spice it up” or choose a milder Roasted Tomatillo salsa. Guests are then invited to visit Baja Fresh’s signature salsa bar with 6 fresh salsas made throughout the day. Finally the guest will experience a new service style with entrees delivered tableside. “We believe customers new and old will truly enjoy the new Baja Fresh experience!” said Charles Rink, Baja Fresh President.
About Baja Fresh
Baja Fresh Mexican Grill serves bold, fresh Mexican flavors for lunch, dinner, dine-in or take-out all in a spacious and contemporary environment. All entrées are made with never frozen, hormone free fire-grilled chicken, all natural steak and slow roasted pork carnitas. Handmade guacamole daily as well as a salsa bar hosting 6 salsas made fresh everyday, all day. Founded in 1990 and headquartered in Irvine, Calif., Baja Fresh operates or franchises 230 restaurants in 25 states as well as Dubai and Singapore. To learn more about Baja Fresh visit www.bajafresh.com.
Contact
Baja Fresh Mexican Grill
Suzanne Jarmusz
Marketing Manager
(949) 270-8923
sjarmusz@bajafresh.com