Nick the Greek Brings Authentic Greek Street Food to Tracy, California
Fast-Growing Greek Chain Opens Second San Joaquin County Restaurant
San Jose, CA (Restaurant News Release) Nick the Greek, a national chain serving up authentic Greek street food, is now open in Tracy, California, marking its second location in San Joaquin County. The new restaurant brings the brand’s signature menu of pitas, bowls and salads to the bustling and growing community situated between the San Francisco Bay Area, Sacramento and the Central Valley. With dozens of additional locations in development, Nick the Greek is on track to reach 100 restaurants systemwide by mid-2026, underscoring the growing demand for high-quality Greek street food across the United States.
“Tracy sees more than 100,000 motorists pass through daily, making it an ideal location to serve locals and commuters,” said Nick “Baby Nick” Tsigaris, Co-Founder and Chief Marketing Officer of Nick the Greek. “Each new opening allows us to proudly share our Greek heritage through food with a menu that reflects the authentic flavors we grew up enjoying.”
Established in 2014 by cousins Big Nick, Little Nick and Baby Nick Tsigaris – all named after their grandfather per Greek tradition – Nick the Greek satisfies the desire for healthy, flavorful and authentic Greek cuisine in a fast casual environment without compromising quality. Drawing on two generations of restaurant entrepreneurship and countless visits to Greece, the street-food-inspired menu boasts flavorful gyro meats cooked in-house on a traditional vertical rotisserie, charbroiled souvlaki skewers, zesty sauces, fresh vegetables and authentic Greek treats including baklava and Greek donuts. In meeting the high demand for Greek street food, Nick the Greek has carved out a niche for itself in the ultra-competitive fast casual space – a differentiator that has proven to be critical to the brand’s rapid growth.
Nick the Greek has greatly accelerated expansion efforts in recent years, adding dozens of new locations and increasing its store count by nearly 100 percent since 2021. Today, guests can find Nick the Greek restaurants throughout eight states, including Arizona, California, Kansas, Missouri, Nevada, Tennessee, Texas and Utah. By strategically establishing locations in high-visibility downtown metro areas, Nick the Greek has reached large audiences and steadily developed a diverse and devoted fan base. The brand has identified key markets throughout the U.S. and is seeking franchise partners interested in expanding their portfolios with a progressive fast casual brand on the rise. To view the full menu and nutritional information, and to find your nearest Nick the Greek location, go to NickTheGreek.com.
Nick the Greek’s new Tracy restaurant is located at 2970 W. Grant Line Road and can be reached by telephone at (209) 346-7772. The restaurant is open daily from 11 a.m. to 10 p.m. For additional information about Nick the Greek, visit NickTheGreek.com.
About Nick the Greek
Founded in 2014 by three cousins – Big Nick, Little Nick and Baby Nick Tsigaris, all named after their grandfather per Greek tradition, Nick the Greek is a family-friendly fast casual restaurant offering authentic Greek street food. Specializing in gyros and souvlaki, the menu features flavorful rotisserie meats, charbroiled skewers, zesty sauces and the freshest vegetables. The brand boasts nearly 100 locations throughout Arizona, California, Kansas, Missouri, Nevada, Tennessee, Texas and Utah, with dozens more in the works across the United States. With streamlined operations, a menu focused on quality, sleek restaurant design and high consumer demand for fresh, authentic Greek flavors, Nick the Greek is primed for expansion over the next several years. For more information, visit NickTheGreek.com.
Media Contact:
Novia Baulisch
Powerhouse+Co.
novia@powerhouseandco.com