Charlotte-born Peruvian rotisserie favorite honors veterans and active-duty military Wednesday, November 11
Charlotte, NC (Restaurant News Release) For VIVA Chicken®, honoring those who serve is about more than saying thank you. On Veterans Day, Wednesday, November 11, 2026, the Charlotte-based restaurant brand will welcome veterans and active-duty military members with a complimentary entrée with the purchase of a qualifying guest entrée at participating VIVA Chicken restaurants.
The invitation is simple: bring a hero to the table. Whether gathering with family, reconnecting with friends or enjoying a well-deserved meal, veterans and troops can share the fresh flavors and warm hospitality that define VIVA Chicken.
“Our veterans and active-duty service members have given so much of themselves in service to others. On Veterans Day, we want to give something back in the most personal way we know: a warm welcome, a great meal and our sincere gratitude,” said Sharyn Knight, VIVA Chicken’s marketing leader. “We encourage our guests to bring a veteran or service member to VIVA Chicken, share a meal and help us make November 11 a day when these heroes feel appreciated at every table.”
VIVA Chicken co-founder Chef Bruno Macchiavello
At the heart of that welcome is VIVA Chicken’s signature Pollo a la Brasa. Fresh, all-natural chicken is marinated for more than 24 hours in a bold Peruvian spice blend, then slowly roasted over open flames in a custom charcoal rotisserie oven for smoky, juicy flavor and crisp skin. Freshly prepared sauces, sides and juices complete a meal made to be shared.
Throughout the year, VIVA Chicken’s customizable catering options, featuring fresh ingredients and wholesome, vibrant produce prepped daily, bring Peruvian rotisserie chicken and more to any event, delighting guests during holidays, parties and beyond. VIVA Chicken recently announced it is giving holiday hosts a head start with 15% off holiday catering orders placed November 1 through November 30 this year.
VIVA Chicken’s customizable eGift Cards allow guests to send the gift of VIVA Chicken year-round. Viva VIVA Chicken’s Insider reward system lets guests earn points toward rewards, including a birthday treat and free VIVA Chicken, plus early access to specials and exclusive offers. Prospective team members may find opportunities on VIVA Chicken’s LinkedIn. We also encourage all current and future fans of VIVA Chicken to stay up to date on Facebook and Instagram.
*Offer terms: One complimentary entrée for an eligible veteran or active-duty military member with purchase of a qualifying entrée of equal or greater value. Whole Chicken Meal and Tacu Tray Family Meals excluded. In-store orders only. One offer per customer per visit. Not valid with other offers. Tax and gratuity not included. Proof of military service required. Valid November 11, 2026 only.
About VIVA Chicken
VIVA Chicken is a fast-casual charcoal-fired rotisserie joint specializing in authentic Peruvian Pollo a la Brasa. Serving the hottest, freshest chicken, VIVA offers a distinctive, flavorful menu, inspired recipes, and a vibrant, inviting atmosphere. Since opening in 2013, co-founders Chef Bruno Macchiavello and Randy Garcia have grown the company by sharing their passion and staying a homegrown business that cares about its employees, guests and community. Based in Charlotte, North Carolina, VIVA Chicken has 15 restaurants across the Carolinas and Utah, with more planned.
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