Wellness-Driven Fast Casual Brand Opens 21st Minnesota Restaurant as Local Demand Continues to Grow
Minneapolis, MN (Restaurant News Release) CRISP & GREEN®, a fast-casual dining destination known for its convenient, chef-crafted and health-focused menu, is continuing its strong momentum in its home state with the opening of a new restaurant in Savage, Minnesota. The location marks the brand’s 21st in Minnesota, its largest and most established market. The Savage opening reinforces CRISP & GREEN’s strong local following and ongoing expansion in the region where it was founded, while also reflecting increasing demand for better-for-you dining and the brand’s continued momentum as it grows nationwide.
“As our home market, Minnesota has always been a proving ground for CRISP & GREEN,” said Steele Smiley, Founder and Executive Chairman. “Opening our 21st location here speaks to the strength of the community that has supported us from the beginning and the growing demand for food that fuels how people want to live. We’re proud to keep expanding in the place where it all started, and to keep sharing our approach to everyday wellness with more neighborhoods across the state.”
CRISP & GREEN’s Savage location is operated by franchise partner M3 Holdings, a seasoned multi-brand operator with expertise in the restaurant and wellness sectors, including ownership of multiple Planet Fitness locations. Since joining CRISP & GREEN in 2023, M3 Holdings has expanded the brand in Minnesota and Iowa, and also led CRISP & GREEN’s Ohio entry at the end of 2025. With plans to double its unit count in 2026, M3 Holdings is accelerating not only its own growth but also CRISP & GREEN’s broader system momentum, reinforcing how corporate and franchise development works hand-in-hand to bring the brand’s vision to life nationwide.
“Savage has evolved into a dynamic, fast-growing community over the past decade, and that growth is exactly what drew us here,” said Alex Mortensen, President of M3 Holdings. “As more people prioritize convenience without compromising how they eat and feel, we believe CRISP & GREEN naturally fits into their daily routines. It’s not just a place to eat, it’s a key component of a healthier lifestyle.”
CRISP & GREEN expansion activities are underpinned by a unique model that balances corporate-owned restaurants with a growing roster of franchise partners, ensuring consistency in execution while scaling quickly to meet demand. Since its founding in 2016, CRISP & GREEN has carved out a distinctive niche in the healthy fast-casual space, blending chef-crafted convenience with a commitment to wellbeing. From craveable grain bowls, hearty salads, low carb wraps, functional smoothies and more, every menu item is designed to energize every lifestyle. More than just a restaurant, CRISP & GREEN has become a wellness hub where guests gather to fuel body and mind.
To celebrate the Savage opening, CRISP & GREEN is offering a Grand Opening Free Food event from 10:30 a.m. to 1:30 p.m. on Friday, April 24, where guests can enjoy a complimentary entrée. Recipients must download the CRISP & GREEN app and scan their CRISP Rewards account at checkout to receive their free entree [1 per guest]. As part of its mission to empower healthier communities, CRISP & GREEN will also host a free Wellness Series event on Saturday, April 25, at 11 a.m. Attendees will meet at the restaurant for a group workout led by local fitness influencers Ally Voyen and Kiana Paulson. Reserve your spot now by registering on Eventbrite. The event will be followed by CRISP & GREEN food sampling and premium wellness brand activations at the restaurant.
Located at 14166 State Hwy 13, Suite #6A, the Savage CRISP & GREEN will be open daily from 10:30 a.m. to 9 p.m. For more information on the brand, visit CrispAndGreen.com and follow @crispandgreen on Instagram and Facebook.
About CRISP & GREEN®
CRISP & GREEN® is a fast-casual dining destination offering chef-crafted healthy menu options including salads, grain bowls, smoothies, wraps, iced beverages and more. Founded in 2016, the lifestyle brand is dedicated to supporting guests’ wellness journeys and providing whole-food ingredients to support the next era of wellness. With 50 locations and dozens under development across the U.S., CRISP & GREEN is rapidly expanding, serving up hospitality, community, and seasonally-minded healthy dishes in equal measure. For more information, visit CrispAndGreen.com.
Media Contact:
Kristyna Otto
Powerhouse+Co.
kristyna@powerhouseandco.com
949-261-2216