Acclaimed gourmet hot dog, sausage and burger concept keeps Absolute Würst Sausage Series rolling with a Korean-inspired creation for June
Pasadena, CA (Restaurant News Release) Dog Haus pays homage to the trendsetting Koreatown in its home state with a Korean BBQ Sausage starting Thursday, June 1.
The all-beef Korean BBQ Sausage is flavored with soy sauce, brown sugar, garlic, ginger, sesame oil, white rice, napa cabbage kimchi, sesame seeds and scallions. Once grilled, the caramelized sugars bring out flavors reminiscent of the best Korean BBQ restaurants all in a gourmet sausage.
King’s Hawaiian, the bread supplier for Dog Haus’ hot dog and burger rolls, is celebrating Hawaiian Foods Week from June 12-16. In honor of its long-standing partnership, Dog Haus’ Würstmacher Adam Gertler and King’s Hawaiian Chef Gregory Stockdale have created the “Aloha Way” for the Korean BBQ Sausage with gochujang aioli, spicy slaw with chili crisp, crispy fried onions and scallions on grilled King’s Hawaiian rolls.
“We try to deliver an experience every month with these unique sausages,” said Gertler. “This month’s sausage flavors are like being in a Korean BBQ restaurant, ordering marinated beef, cooking it on the grill with a nice char and enjoying it with rice and kimchi. Haused in our famous grilled King’s Hawaiian rolls, the Korean BBQ Sausage is one you won’t want to miss out on before we reveal next month’s surprise.”
Guests are also invited to enjoy the Korean BBQ Sausage “Your Way” with their own favorite toppings on grilled King’s Hawaiian rolls; the “Corn Dog Way” covered in Dog Haus’ signature root beer batter with spicy mayo; “Breakfast Way” with three sunny-side up eggs, tots, American cheese, scallions, crispy onions and spicy mayo all wrapped burrito-style in a grilled flour tortilla; or “Sliced Way” which focuses solely on the sausage with a side of spicy mayo.
Tasked by Co-Founding Partner Hagop Giragossian to create a string of innovative sausages all year long, Gertler put his freshest and wildest culinary ideas to the test and is delivering a hit each month. From Nashville Hot Chicken to the Mexican-inspired Pork Al Pastor Sausage, the Würstmacher has gracefully risen to the challenge each month with a new culinary masterpiece.
For every Absolute Würst Sausage Series item sold, Dog Haus donates $1 to No Kid Hungry, making eating them even better. The national charity works to end childhood hunger by ensuring that kids get the food they need in a variety of ways.
A new sausage arrives each month, with each Dog Haus location receiving approximately 200 links. Fans are encouraged to buy them early and often, as they sell out quickly.
To find out more about the Absolute Würst Sausage Series, Dog Haus fans can hit YouTube, TikTok and Instagram to watch videos featuring Gertler’s small batch sausages that make it to the menu. Fans are invited to DM or comment on the posts about what they want the Würstmacher to make next.
For up-to-date location and brand information, visit doghaus.com or follow Dog Haus on Facebook, Twitter, TikTok and Instagram.
About Dog Haus
Dog Haus is an award-winning concept known for its gourmet hot dogs, sausages, burgers, plant-based and fried chicken offerings, creative full bar program and The Absolute Brands (virtual concepts). Founded by longtime friends Hagop Giragossian, Quasim Riaz and André Vener, the first Dog Haus opened in Pasadena, California in 2010. Dog Haus was honored with Nation’s Restaurant News’ prestigious MenuMasters Award and has been named in Fast Casual’s Top 25 Movers and Shakers list for three consecutive years. Most recently, Franchise Times announced the winners of its annual Zor Awards and Dog Haus came out on top – winning the prized honor of “Top Brand to Buy.” The brand continues to garner critical acclaim for its signature all beef dogs and hand-crafted sausages with no added nitrates, and 100% Black Angus beef burgers – all of which arre made with hormone- and antibiotic-free meat and served on grilled King’s Hawaiian rolls. With its mission to sustainably feed everyone who walks through their doors, Dog Haus also offers a diverse lineup of plant-based burger, sausage and chicken creations. As more and more diners make the brand a “haus”-hold name, Dog Haus continues to give back through its national charity partnership with No Kid Hungry, donating proceeds from its Absolute Würst Sausage Series to help feed millions of kids nationwide. For up-to-date location and brand information, visit doghaus.com or follow Dog Haus on Facebook, Twitter, TikTok and Instagram.
About No Kid Hungry
No Kid Hungry is a nonprofit organization established in 1984 with the primary mission of eradicating child hunger across America. One in six kids in the U.S. will face hunger each year, so No Kid Hungry is working to end childhood hunger through effective programs that provide kids with the food they need when they need it. The organization works with local school districts to provide students meals during the school year and summer, funds grants for food banks and community groups, and supports advocacy at the national, state and local levels to bring awareness to the issue and cut through the red tape to aid those in need. No Kid Hungry is a campaign of Share Our Strength, an organization working to end hunger and poverty.
Contact:
Tiffany Martinez
Champion
972-930-9933
tmartinez@championmgt.com