New Zaxby’s Introduces East Texas to “Flavor-Full” Chicken

New Zaxby's Introduces East Texas to "Flavor-Full" Chicken

Beloved chicken brand opens its first restaurant in Longview, Texas

New Zaxby's Introduces East Texas to "Flavor-Full" ChickenAthens, GA  (Restaurant News Release)  Today, saucy chicken chain Zaxby’s® makes its debut in East Texas with the opening of its first location in Longview at 3405 N. Fourth St. The new Zaxby’s, owned and operated by JA’s Coop, LLC, will be open for both drive-thru and dine-in.

“Our East Texas family is super excited for the arrival of the first Zaxby’s in Longview,” said Austin Barber, owner and general manager of JA’s Coop, LLC. “Dedicated to enriching lives, we aspire to make a positive impact, forging partnerships with local schools and charities. As the first Zaxby’s in East Texas, we’re thrilled to contribute to our community’s growth and joy.”

At 2,700 square feet, the restaurant has an expansive dining room that seats up to 36 guests and features the classic Zaxby’s white farmhouse-style design – a look that’s still rare in Texas. Equipped with a double drive-thru layout, complete with Zaxby’s new digital menu boards, the new location aims to streamline payment and pickup process for guests who are seeking expedited service.

For even faster service, customers may also order ahead online via as well as through the Zaxby’s app available for download on Google Play and the App Store. Ordering delivery is available directly through the Zaxby’s app, as well as through UberEats, DoorDash and Grubhub.

Zaxby’s serves fresh, prepared-at-order Chicken Fingerz™ and wings tossed in a variety of bold and spicy sauces. Most recently, Zaxby’s brought back its fan-favorite Asian Zensation Zalad™ and hand-rolled Egg Rolls for a limited time only.* The flavorful Zalad features Zaxby’s famous fried Chicken Fingerz or grilled chicken on freshly tossed mixed greens, red cabbage, carrots and crispy wonton strips, topped with Asian slaw and drizzled with a honey sesame Teriyaki glaze starting at $9.95. The Asian Zensation Zalad is served with citrus vinaigrette dressing plus Zaxby’s hand-rolled Veggie Egg Roll. Zaxby’s customers can also get two Egg Rolls as a stand-alone side for just $3.00.

New Zaxby's Introduces East Texas to "Flavor-Full" Chicken
Asian Zensation Zalad

The new Zaxby’s will be the first owned by Austin and Chelsea Barber of JA’s Coop, LLC. The franchise contracted locally-based Hayes Engineering, Ledbetter Plumbing Company and Longview Roofing for construction.

The restaurant brings approximately 70 new employment opportunities to the Longview community. Interested applicants may visit to apply for all available positions.

*Zaxby’s Asian Zensation Zalad and Egg Roll are available at participating locations while supplies last.

About Zaxby’s

Founded in 1990, Zaxby’s® is committed to serving delicious Chicken Fingerz™, Zalads®, wings, and signature sauces with southern hospitality and a modern twist. Zaxby’s iconic Fried Pickles were recognized in USA Today’s 2023 10Best Fast Food Sides List. Zaxby’s has over 940 locations in 17 states and is headquartered in Athens, Georgia. For more information, visit or

Media Contact:
Jacob Teetzmann