Fresh, feel-good brand’s new location marks continued momentum following 20th anniversary and recent Georgia expansion
Naples, FL (Restaurant News Release) Beyond Juicery + Eatery has opened its doors at 853 Vanderbilt Beach Road, bringing its signature wellness-focused experience and menu of smoothies, wraps, bowls and salads to even more guests in Naples. The grand opening on Jan. 10 featured free smoothies, a prize wheel and major giveaways, celebrating the community’s enthusiasm for better-for-you dining that fits everyday lifestyles.
Owned and operated by local entrepreneur Steve LaFontaine, the location comes in response to strong local demand for Beyond Juicery + Eatery’s menu and community-driven experience. LaFontaine, whose background includes over three decades on Wall Street as a portfolio manager and analyst, continues to bring his signature focus on consistency, quality and guest experience to both Naples locations.
Guests can enjoy the brand’s Reset & Refuel Duo, which pairs the Chicken Bacon Ranch Cobb Salad with a Detox Hero Juice, offering a convenient, balanced and satisfying option to support wellness-focused routines. In addition, the location features Naples Customer Creations, exclusive smoothie blends developed in collaboration with local businesses, highlighting the community’s creativity and flavor-forward approach.
“This location allows us to continue bringing convenient, balanced options that fuel your day while staying true to the quality and care our guests have come to expect,” said LaFontaine. “Beyond Juicery + Eatery creates a space where people can take a moment for themselves, enjoy fresh flavors and feel good about what they’re eating. We’re proud to work with local partners to bring unique menu creations to Naples and to be part of a community that values both wellness and flavor.”
The opening reflects Beyond Juicery + Eatery’s ongoing growth and commitment to the communities it serves, coming off a successful Georgia expansion and celebrating 20 years of bringing fresh, functional food to guests. Thoughtful community partnerships and locally inspired menu items bring flavor and wellness together in ways designed to feel natural for every guest’s day-to-day routine.
“With the opening of this second Naples location and our 51st store systemwide, we’re thrilled to see Beyond Juicery + Eatery becoming a part of even more communities,” said Mijo Alanis, co-founder. “Celebrating our 20th anniversary this past year reminds us that it’s not just about growth – it’s about the people we serve. Every new location is a chance to bring fresh, flavorful food and a welcoming experience to guests who care about feeling good every day.”
Founded in 2005, Beyond Juicery + Eatery has grown rapidly through intentional, values-driven expansion, connecting markets across Michigan, Ohio and Florida and making nutritious, flavorful food accessible without compromise. As the company accelerates development, Beyond Juicery + Eatery continues to seek franchise partners throughout the Southeast and Florida.
For more information and a full list of Beyond Juicery + Eatery locations, visit BeyondJuiceryEatery.com or visit franchise.BeyondJuiceryEatery.com to explore franchising opportunities.
About Beyond Juicery + Eatery
Founded in 2005 in Birmingham, Michigan, Beyond Juicery + Eatery is a fast-casual concept committed to fresh, functional and flavorful dining. Established by Mijo Alanis and Pam Vivio, the brand emerged in response to a growing demand for healthier food options, offering smoothies, juices, wraps and salads made to order. With a strong emphasis on guest experience, menu innovation and wellness-driven offerings, Beyond Juicery + Eatery began franchising in 2018 and now operates over 50 locations, with additional restaurants in development across Michigan, Ohio, Florida and Georgia. The brand has been recognized by Franchise Times’ annual Top 500 list, QSR Magazine’s 40/40 List, Entrepreneur’s Top New & Emerging Franchises and Inc. 5000 ranking among the top-performing QSR concepts. For more information, visit BeyondJuiceryEatery.com, or follow the brand on Instagram, Facebook, or TikTok.
Contact:
Tiffany Martinez
Champion
817-919-6261
tmartinez@championmgt.com