Seattle-style teriyaki shop spices up a fan-favorite side with a sweet-heat glaze perfect for snacking, sharing or topping any bowl
Denver, CO (Restaurant News Release) As consumers continue seeking menu items that deliver both flavor and functional benefits, Teriyaki Madness (TMAD) is proving that even the smallest bites can make a big impact. The brand’s latest limited-time feature, Chili Crisp Edamame, taps into the growing demand for protein- and fiber-packed foods, taking its already-beloved classic edamame and gives it a serious glow-up: a sweet heat glaze that turns a simple side into a full-blown craving.
Don’t let its size fool you. Chili Crisp Edamame delivers eight grams of protein and six grams of fiber per serving, making it a satisfying snack on its own or a flavorful addition to any TMAD bowl. Finished with a sweet heat glaze, each bite offers the perfect balance of spice, crunch and richness.
The Chili Crisp Edamame is the latest example of TMAD leaning into culinary innovation, taking a menu staple and reimagining it without losing what made it a fan favorite in the first place.
“Some of our best menu ideas come from rethinking the classics,” said Nate Weir, culinary director of Teriyaki Madness. “Edamame has always been a great snack or side, but the chili crisp glaze completely transforms it. It’s sweet, spicy and packed with protein, and it’s a great example of how even a simple ingredient can become something exciting.”
The timing couldn’t be better for fans looking to add some spice to their weekly routine. Now through Sept. 29, Free Delivery Tuesdays are back, giving guests another reason to make Teriyaki Tuesdays a weekly habit. Customers can order online or through the app to receive free delivery every Tuesday during the promotional window.*
With health-conscious dining to dominate consumer decision-making, Teriyaki Madness’ 2026 lineup is built to quell food hankerings with quality bowls, bigger value and greater satisfaction. It’s a loud reminder of what sets the brand apart: crave-worthy flavors, fresh, quality ingredients, customizable builds, unapologetically generous portions and Seattle-style teriyaki that refuses to cut corners.
The Chili Crisp Edamame is available now systemwide. For more information, visit TeriyakiMadness.com.
*Free Delivery only available through Teriyaki Madness app/online, not available through third-party delivery apps.
About Teriyaki Madness
Teriyaki Madness (TMAD for short) is a fast casual Seattle-style Asian concept founded in 2003. Known for its crazy delicious teriyaki bowls, TMAD offers a customizable, protein-packed menu featuring marinated, grilled chicken, steak, salmon, tofu, and fresh veggies over rice or yakisoba noodles, complemented by signature sauces and sides like eggrolls and edamame. This isn’t your “average teriyaki” – it’s huge bowls of bold, healthy (or not – we don’t judge), over-the-top awesomeness.
As one of the fastest-growing concepts in the fast casual space, Teriyaki Madness has earned numerous industry accolades and national recognition for its innovation, franchise growth and operational excellence. The brand has been consistently recognized on Fast Casual‘s prestigious Movers & Shakers list and was honored by Food On Demand with its Outstanding Operator Award. TMAD has also been featured on Franchise Times’ Top 400 list of the largest franchise systems in the U.S. and earned Franchise Times’ coveted Zor Award as a “Top Brand to Buy.” In addition, the brand’s leadership has been recognized by QSR Magazine’s Young Leaders to Watch for driving innovation and growth within the restaurant industry.
With over 200 shops across 41 states, the brand is rapidly expanding nationwide. Teriyaki Madness is actively seeking dedicated franchise operators of all backgrounds to bring fresh, delicious teriyaki bowls to their neighborhoods. For more information on franchise opportunities, visit franchise.TeriyakiMadness.com. To explore the menu and learn more, visit TeriyakiMadness.com or follow Teriyaki Madness on Facebook, Instagram and LinkedIn.
Contact:
Josiah Kinman
Champion
936-615-8979
jkinman@championmgt.com